Little You — Privacy Policy

Effective Date: April 22, 2026 Last Updated: April 22, 2026

This Privacy Policy explains how Little You ("we," "us," or "the app") collects, uses, and protects your information when you use our mobile application.

Little You is a wellness companion app that helps you build healthy habits through a virtual mascot tied to your real-world sleep, hydration, focus, nutrition, and daily activities.

We take privacy seriously. We collect the minimum amount of data needed to run the app, and we never sell your data or share it with advertisers.

1. Information We Collect

1.1 Information you provide

• Account information — When you sign in with Google or Apple, we receive your email address and display name from those providers. You also choose a username that appears on the leaderboard. If you use Apple's "Hide My Email" feature, we only receive a private relay address, not your real email.
• Feedback — If you submit feedback through the in-app form, we store the text of your message along with your user ID (if signed in).
• Preferences — Settings you configure in the app (alarms, bedtime, focus items, difficulty level, notification preferences, calorie and hydration goals) are stored so the app works the way you set it up.
• Meal photos (optional) — If you use the "LittleAI" meal-scan feature, you capture a photo of your meal with your device camera (or choose one from your photo library). The photo is transmitted to our servers solely for analysis and is not stored on our servers after the analysis completes. See Section 1.4 below for how the analysis works.

1.2 Information collected automatically

• Usage events — When you interact with the app (opening it, setting an alarm, completing a focus session, scanning a meal, dismissing an alarm, purchasing premium, etc.), we log these events to understand how Little You is used and improve it.
• Engagement metrics — Your streaks (alive streak, focus streak, hydration streak, wake streak), mascot health, recent sleep duration averages, average calories, and similar summary statistics are associated with your account for leaderboard, analytics, and personalization.
• AI usage counters — Each time you successfully run a LittleAI meal scan, we record the event (user ID + timestamp only — not the photo or the analysis result) so we can enforce the daily scan cap (10/day free, 30/day premium) and apply a global service-wide rate limit. No meal content, nutrition data, or image data is stored server-side as part of this counter.
• Device information — App version, platform (iOS/Android), device language, and time zone.
• Approximate location — When usage events are sent to our analytics provider, your approximate country/region is derived from your IP address by the analytics provider's servers. We do not access GPS or precise location.
• Purchase information — If you subscribe to Little You Premium, subscription status and purchase history are tracked by our subscription management provider (RevenueCat). Apple and Google handle the actual payment — we never see your card number, bank details, or billing address.

1.3 Information stored only on your device